About us

We're fighting back against the attention economy

Billions of dollars are spent engineering feeds that never let you go. MindPet is our counterattack: a shield, a scoreboard, and a friend on your side of the screen.

Why we built MindPet

It started with an honest look at our own screen-time reports. We realized short-form content was frying our attention spans. A "quick check" of Reels or Shorts kept turning into an hour we couldn't account for. We weren't choosing to scroll; the feed was choosing for us.

So we tried the standard fixes. App timers were too easy to bypass. One tap on "ignore limit" and the feed was back. Grayscale mode lasted a weekend. Deleting the apps worked until we reinstalled them. The problem wasn't willpower; it was that nothing actually stood between us and the swipe.

We needed a real shield, something that could see each scroll as it happened, count it honestly, and physically stop the feed when we'd had enough. And we needed a reason to want to stop: something to nurture, streaks to protect, friends to beat. That's how MindPet was born: half guardian, half game, entirely on your side.

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"Our mission is simple: give people back the hours the feed takes, one blocked swipe, one thriving pet, one reclaimed evening at a time."

The MindPet Team

Core values

What we stand for

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Mental Health

Attention is the raw material of a good life. We build tools that protect it with empathy, not shame. MindPet never guilt-trips you; it roots for you.

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Digital Wellbeing

We're not anti-phone, we're anti-autopilot. Technology should serve your intentions, not hijack them. MindPet helps you use your apps on your terms.

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Privacy First

Everything MindPet counts stays on your device. We don't read your screen, we don't sell your data, and we treat the Accessibility permission as a sacred trust.

Join the fight for your focus

Every download is one more brain the feed doesn't own.